Demo Day Argentina

A technological evening in Río Cuarto

During November, the city of Río Cuarto was the scene of a unique event that brought together entrepreneurs and professionals from multiple sectors: the Demo Day where the challenges and opportunities of the impact of Artificial Intelligence (AI) on business were addressed. The meeting had the outstanding participation of Patricio Cañete, partner of Etendo, who presented a strategic analysis on how this technology is transforming business processes.

Exploring the potencial of AI

Under the premise that AI not only responds, but acts, Cañete developed a presentation that focused on how generative AI and autonomous agents are changing the business paradigm. Attendees were able to understand how companies can integrate these tools to optimize both internal and external processes, from automating administrative tasks to personalizing customer experiences.

Some key points addressed in the dissertation included:

What is AI and how does it affect us? A clear explanation of the concepts of Large Language Models (LLM) and multimodal Language Models (M-LLM), along with practical examples of how these technologies are already integrated into everyday software.

The new conversational paradigm of software: how the evolution towards systems that “understand” human needs redefines technological interaction.

Agents vs. prompts: a comparison that showed the transformative power of AI agents, capable not only of receiving instructions, but also of executing complex actions autonomously.

Etendo Copilot: the star of the night

Among the solutions presented, Etendo Copilot shone as a concrete example of the potential of AI in business management. Designed to integrate with the modular Etendo ERP platform, this intelligent assistant demonstrated its ability to perform advanced tasks such as:

1. Knowledge management and internal training.
2. Automation of financial and logistical processes.
3. Creation of personalized and dynamic content for marketing.

Thanks to its focus on customization and scalability, Etendo Copilot promises to be a key ally for companies looking to stay competitive in a changing environment.

Strategic reflections and future actions

One of the highlights was Cañete’s invitation to reflect on the strategic questions that every company must ask itself in this era of digital transformation:

How do we redefine the value we offer our customers?

What processes can we automate without losing the human touch?

Are we prepared to take advantage of the tools available today?